Internet Marketing & Promotion                        

The marketing and advertising expertise your team gains will allow you to reach untapped markets locally, nationally and internationally. This package will increase your organisation’s market share and profitability through the WWW.

Course Outline                        

The training will be entirely hands on and will cover:

• Identifying the target market.
  
• Competitive analysis, find out what your industry and rivals are doing on the Internet.
  
• Integration with current promotion and customer support, enquiry response methods.
  
• Domain name creation, registration and maintenance.
  
• Listing with major search engines and indexes.
  
• Email communications management.
  
• Online and Offline advertising.

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